Managing your agents and your agency is complex. There are multiple layers and elements within your organization – as well as outside of it.
So, how do you keep up with it all? And what if agency management is just one of your many responsibilities?
If you aren’t using a comprehensive agency management system, you probably spend a lot of time just manually tracking and reporting.
You can increase your productivity as an organization while also increasing your customer engagement – all by providing an efficient and transparent experience.
Successful agency management depends upon digital solutions.
If you’re asking what functions an agency management solution should have, below are 6 key features to look for in an agency management solution:
To start, an agency management system should function as a centralized source for agent contacts and application data. With a strong digital foundation, case managers will easily be able to streamline workflows, reconcile commissions, and manage their day-to-day insurance operations – without struggling.
The system should be able to holistically manage cases, from pre-app to in-force. It’s critical to maintain complete case histories, as well as to create memos, conduct follow-ups, and send automated email reminders – all within one digital environment.
The system should be able to holistically manage cases, from pre-app to in-force. It’s critical to maintain complete case histories, as well as to create memos, conduct follow-ups, and send automated email reminders – all within one digital environment.
Everyone wants to get paid, and they love it when they are paid as soon as possible. An agency management tool should have a flexible commission module that gives you the ability to track different types of commission payments.
Data is king. We depend on data to make informed decisions and ensure compliance. An agency management system should facilitate reporting on agency business with both out-of-the-box and ad-hoc reports.
To drive growth and increase operational productivity an agency management system needs to be able to integrate with third-party vendors like PAS, imaging vendors, and parameds.
The key is in the comprehensiveness of the system. By using automation and digitization to decrease the time spent managing back-office tasks, you can spend more time on revenue-generating activities. Not only will your business benefit, but your customers will also benefit from a better customer experience.
Automation and digitization open up your calendar, and more importantly, they open the door for you to help more people secure a financial future.
To learn about iPipeline agency management solution, Agency Integrator, click here.
About the Author
Laura D’Anna is passionate about her software product management career. With over two decades of experience in insurance technology, she joined iPipeline in 2012. A Michigan Wolverine (Go Blue!), she relocated to Park City, Utah, in pursuit of the famous Utah powder. Beyond her professional life, Laura is an enthusiastic skier, a dedicated mother, a dog lover, and an avid fan of hiking, camping, film, and live music.
